Into the , the newest Yomiuri Shimbun said: “The fact that gorgeous surface may help a man direct good wonderful life is no further private in order to women. Takashimaya emporium when you look at the Shinjuku Ward, Tokyo, created a section you to solely offers parasols for men from the prevent of April–3 months before the usual parasol season. Men’s parasols is actually rarely offered this at the beginning of the season, but they are promoting really, with regards to the store. [Source: Yomiuri Shimbun, ]
Parasols, makeup and you may skin-lightening products are today attractive to Japanese dudes as they point to face away where you work plus love of the obtaining gorgeous epidermis
“The parasol is actually resistant against ultraviolet radiation and you can prices dateres i kinesisk kultur begin in the from the cuatro,000 yen. Solids, checks and striped habits is common. Men’s parasols features enjoyed a great sales historically, with last year’s sales jumping so you’re able to 5 times compared to 2008, once they was indeed basic produced in the shopping centers. «They are purchased by younger entrepreneurs in their 20s and you can 30s just who fork out a lot of time performing away from place of work, as they value sunburns,» good Takashimaya staff accountable for new point said. During the Tobu department store within the Ikebukuro, Tokyo, conversion away from men’s parasols jumped 30 percent this past year in contrast to the ones from 2008, and store professionals faith conversion increases this present year too.
“Men’s cosmetics are also well-known. Into the February, Rohto Pharmaceutical Co. released the fresh new Oxy White Collection skin ointment and gel. The products include an ingredient one to advances the skin’s capability to take in vitamin C.